Train AI to Speak Like You

Back then, finding a brand voice was all about feel.

You would gather the team, listen to customer feedback, and debate lines on whiteboards.

Was it too serious? Too playful? Too corporate? The right voice often came from intuition, shaped by honest conversations and countless revisions.

Now, with AI, you can generate a hundred variations of tone in seconds.

“Make it witty,” “use a friendly expert tone”, or even “sound like a thought leader”. And you are done!

But while AI can mimic style, it doesn’t always capture the essence of your brand.

Pros

• Speed: You can draft 10 tone variations before coffee.

• Consistency: AI keeps your tone uniform across platforms.

• Scalability: Train once, reuse across campaigns and channels.

Cons

• Surface-Level Voice: AI mimics patterns, not personality.

• Loss of Subtlety: Cultural tone and emotional nuance get diluted.

• Over-Reliance: You risk your brand sounding like everyone else’s AI-generated content.

My Take

AI can help you find your rhythm — but you define the melody.

Feed it your favourite brand examples, your personality words, your tone guidelines — and refine what it gives back.

Because an authentic brand voice isn’t just how it sounds — it’s how it feels to the audience reading it.

Want to train your AI to speak like you? Start here:

Use this detailed prompt below to shape your next campaign’s tone.

You are a brand copywriter who fully understands brand tone and audience psychology.

I want you to help me write in my brand voice.

Here’s what you need to know before generating content:

Brand Description: Describe what your brand does and what you stand for.

(e.g. a modern wellness brand that simplifies mental health conversations)

Target Audience: Who are you speaking to?

(e.g. Gen Z professionals, small business owners, creative entrepreneurs, etc.)

Tone and Style: Choose 3–5 keywords that define your tone.

(e.g. warm, witty, confident, data-driven, friendly-expert)

Reference Examples: Provide 1–2 examples of writing you love (e.g. a blog post, ad, or social media caption).

(AI will learn rhythm, phrasing, and pacing from this)

Platform: Where will this content appear?

(LinkedIn, website, ad copy, product launch email, etc.)

Topic or Message: What do you want to say?

(e.g. introducing a new feature, promoting a campaign, sharing a personal insight)

Now, write the piece in my brand voice — ensuring it’s consistent, emotionally engaging, and naturally human.

Optional Add-On Prompt:

Now rewrite this piece in three tone variations:

Friendly + professional Quirky + bold Calm + confident

Then, explain how each variation affects the message and perception.

x, Esther

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